MacG stood his ground amid a hail of outrage but in his defiance, he was breeding new grounds for a massive growth spurt in his podcast.
MacG inks deal with Studio 88
Entertainment reporter Kgopolo Mphela details the resurgence of Podcast and Chill with MacG since the transphobia debacle and astoundingly, MacG’s platform sees a daily average audience conversion of 600 subscribers per day. The month-to-month growth data must be blowing up the roof and could provide insight into the podder’s reported deal with Studio 88.
BRANDS: Mac G scores new deal & his channel numbers soar
— Kgopolo Mphela (@PhilMphela) February 23, 2021
The Mac G Podcast has nabbed Studio 88 as a new partner
His channel is getting 600 average daily subs & got a 30 day boost of 19k new subs
His biggest day was Feb 9th, where he earned over 4000 new subs.#KgopoloReports pic.twitter.com/r9yRxZ3NFL
The intricacies of the partnership are unknown, at this stage. We expect to see promoted branding and other prominent, high-opportunity placements for the urban retailer that’s been meddled in murmurs about counterfeit goods.
Neither MacG nor Studio 88 have released a statement on the deal. Fans of the platform will expect to hear a more in-depth tell-all from the crew on the next episode, which drops on Thursday.
MacG’s hive celebrated the podder’s feat on social media, muting the groans of the LGBTQI+ community who’ve yet to receive a formal apology from the show.
Many people thought they were destroying MacG blah blah kanti they were prompting him. My GF didn't know MacG until you haters made him trend, now she has been busy watching all his show and she's the fan.
— welcome back (@keep1249) February 23, 2021
Beloveds don't stress yourselves about the choir of celebs singing behind MacG.
— Victoria Grayson (@Mfumo_B) February 23, 2021
They are all the same.
I’m happy for MacG!
— uHulumeni had a PriceToPay (@MissPru_Dj) February 23, 2021
Of course Euphonik is rallying behind MacG. I’m so fucking disgusted at how these men get away with shit then come taunt us on social media. This country is a damn joke.
— Big B. (@BassieM_) February 23, 2021