Adidas servers have been throttled the whole day by the Beyhive cyber warring to snatch up what’s left of the new Ivy Park ‘Black Pack’.
Bey’s Ivy Park ‘Black Pack’ sells out in minutes
The collection keeps the design features of the Drip 2 range that dropped in late September. But this time, Beyonce Knowles-Carter added darker hues, ushering forth a powerful statement in black and tan colourways.
We’re sure Rich Mnisi, who was gifted with the first Drip 2 range was one of the crazed Beyonce fans who clogged up Adidas’ server for the new garms.
The Black Pack launched in the United States on Tuesday and today on Adidas’ online store only. The collection will be available at Adidas retail stores nationwide, from Thursday.
The race to get the new collection first caused a frenzy on social media. Users posted screenshots of their baskets and a cyber war ensued.
Twitter loses it: Reactions from the Beyhive
One user bragged about how she was fortunate enough to get the early release for the second time, right after she paid off her tuition for the semester.
Got all my Ivy Park stuff from the second drop AND I paid off my tuition for the semester. Love that for me. pic.twitter.com/Yrckcklihw
— Niggalaus Copernicus ✨ (@Toni1Savage) November 17, 2020
Another, issued a stern warning to any Beyonce stan seen with the new Black Pack collection.
The second I catch a hoe outside with the new Ivy Park on- pic.twitter.com/dmJv03FVhh
— * (@kriscoistired) November 17, 2020
Where to buy Ivy Park ‘Black Pack’ in South Africa
With the Twitter meltdown we witnessed, one can only imagine the pandemonium that will set off at Adidas retail stores on Thursday.
DRIP 2.2 adidas x IVY PARK. Available now on https://t.co/4KfFuDrl5e and in-store Nov 19. #adidasxIVYPARK #ThisIsMyPark pic.twitter.com/7ZVNMgIvsv
— adidas Originals (@adidasoriginals) November 18, 2020